Business

The Board Room, Sales, Marketing & Business Development

Have you ever wondered why there are so many departments in large companies (Legal, Finance, Marketing, Sales, Business Development, and Operations)? It’s because each of them plays a distinct role in the company’s success while trying to accomplish the same organizational goals. Each department is responsible for specific tasks and has unique expertise in their respective disciplines. If…
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Business

The Three Cs of Branding

Branding is all that anyone can talk about these days because savvy entrepreneurs understand that the right branding can help you make an instant connection with your ideal customer. WHAT IS BRANDING? Branding is your promise to your customer. It tells them what to expect from your products and services before they’ve had the opportunity to experience them. Branding is their first…
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Business

The Board Room, Sales, Marketing & Business Development

Have you ever wondered why there are so many departments in large companies (Legal, Finance, Marketing, Sales, Business Development, and…
Business

THE 9-5 aka Side hustle

What’s the number one reason most people get a side hustle? To earn money… right? A side-hustle is any type of employment undertaken in…
Business

Pivot, Don't Pause

How your business can survive this crisis and any other shift that comes your way. I won’t belabor the seriousness of what has happened…